Dr Maria Raciti
BBus(Mktg)(First Class Hons) C.Qld., DipMktRes MRSA, PhD C.Qld.
Position: Lecturer, Marketing
Office: K2.41
Tel: +61 7 5430 1153
Email: mraciti@usc.edu.au
Teaching areas
- Services Marketing
- Marketing Theory and Practice
Research areas
- services marketing
- relationship marketing
Student research projects
Current
- Gration D. ‘The impact of emotion and place on retention intentions’. Doctor of Philosophy (confirmed candidate) University of the Sunshine Coast (Primary Supervisor)
Completed
- Piggford T. 2006. ‘Motivational and attitudinal influences on food choice’, First-Class Honours (Marketing), University of the Sunshine Coast, (Associate Supervisor)
- O’Hara R. 2006. ‘A multi-nominal examination of the impact of intervention strategies for responsible drinking among young, university women’, First-Class Honours (Marketing), University of the Sunshine Coast, (Associate Supervisor)
- Petersen L. 2006. ‘Congruency between employee and customer perceptions of service quality in a hedonic service setting’, Bachelors Research Dissertation requirement for Herning Institute of Business Administration and Technology (HIBAT), Holland (Primary Supervisor)
Profile
After working in industry, Dr Raciti was awarded a Faculty scholarship and went on to achieve a First Class Honours degree in services marketing. She was also the recipient of an Australian Postgraduate Award for her PhD, with her thesis on relationship marketing within service contexts. Maria’s publications have been accepted in the Journal of Service Marketing, Social Marketing Quarterly and Young Consumers as well as numerous conference proceedings.
Dr Raciti has lectured in universities for over a decade. Her leadership and scholarship in teaching have seen her awarded the Vice Chancellor's Medal for Outstanding University Teaching 2006. In addition, Maria's teaching has been acknowledged at a national level, with an Australian Learning and Teaching Council Citation for Outstanding Contribution to Student Learning.
Publications
Many of Dr Maria Raciti's publications are available from the Coast Research Database.
Research grants
- Raciti M. 2007–2009. University of the Sunshine Coast Internal Research Seed Grant (A$5,000), ‘The effect of social support on customer-to-business relationships: A pilot study’
- Raciti M (Project Leader), Tuovinen J, Powell B, Sellwood J and Taylor P. 2007–2009. Department of Education, Science and Training Funding (A$85,000), ‘School to University Pathways’
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