Published on 1 November 2013
An International student from Sweden was praised for his originality as he won the Proost De Deyne Award for Best Portfolio at last night’s opening of an exhibition by University of the Sunshine Coast Design students.
Marcus Martensson, 25, was among 60 advanced-level Design students to showcase their digital design and commercial graphic art work in the exhibition, titled Hello, It’s Me You’re Looking For.
More than 330 people attended the opening at the USC Gallery.
Marcus, of Mooloolaba, won the overall best portfolio award. Blake Fritz from Bundaberg was runner-up and Nicole Ferreira of Maroochydore was most improved.
Marcus, who has just finished his final year of a Computer-Based Design degree at USC, said minimalistic design was consistent throughout his portfolio of web design, branding, print design and packaging.
“I believe designs that are stripped down to only vital elements are more visually pleasing and functional than those with too much information at once,” he said.
The three top portfolio prizes were sponsored by the Proost-De Deyne family, the owners of Big Kart Track.
Fi-Australia Sunshine Coast sponsored the best photography in portfolio awards, won by Emma Nevison of Bli Bli and with Daniel Hine of Bokarina as runner-up.
The USC Faculty of Arts and Social Sciences prize for illustration went to Damien Paddick of Beerwah.
USC Computer-Based Design Lecturer Dr Uwe Terton gave out awards to Melanie Wright for best e-media portfolio, Hayley Ritchie for best 3D-design showreel and Anthony Haynes for best 3D project.
USC Design Lecturer Dr Debra Livingston said the exhibition included a broad range of concepts created by students aiming to work in creative industries.
It included graphic design, animation, illustration, magazine spreads, digital prints and e-media websites.
“The five judges said the exhibition was a very high standard and they were impressed by the originality of Marcus’s logos, such as his Black Sheep Café,” Dr Livingston said.
She said the annual exhibition also helped students to foster links with industry.
“For example, one of this year’s judges, Geoff McKnight of Creative Pulse Sunshine Coast, has employed two past USC graduates as graphic designers.”
The other judges were Meike De Deyne, Fi McGhee of Fi Australia – Sunshine Coast, Hugh Edwards of Creative Plantation in Brisbane and Sid Guglielmino of Sid Guglielmino Design in Brisbane.
The exhibition will be on display until Saturday 16 November at the USC Gallery, located at the University campus on Sippy Downs Drive, Sippy Downs.
The gallery is open free to the public from 10am to 4pm Monday to Saturday, and is closed Sundays and public holidays.
— Julie Schomberg