Masters student champions smart job creation

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Masters student champions smart job creation


Published on 23 June 2014

A University of the Sunshine Coast MBA student from Norway has some innovative advice for ambitious graduates: create your own dream job.

Marcus Holland Eikeland, 32, who plans to establish an international consultancy firm following his Masters of Business Administration studies, is passionate about helping others achieve their business goals.

Marcus was one of the driving forces behind Startup Weekend, an entrepreneurial event held in collaboration with the Innovation Centre Sunshine Coast and USC’s School of Business. He is also one of the organisers of the Silicon Coast, a group dedicated to encouraging creative industries across the region.

“I have a passion for entrepreneurship, innovation and new ideas,” Marcus said.

Marcus said the Sunshine Coast faced different challenges than his hometown of Stavanger in Norway where a thriving oil industry drove the economy and where he worked as an IT consultant for a firm with 6,000 employees.

“Here, there is more of a need to create new opportunities and there is enormous potential for innovative, IT-savvy businesses to do that,” he said.

“That’s what Startup Weekend was all about, and it is the concept behind the Silicon Coast.

“It’s about building an entrepreneurial community and providing opportunities for people on the Sunshine Coast, where those who want a job may have to create it.”

Marcus, a keen kite surfer, said he chose to study at USC after a colleague in Norway told him the Sunshine Coast had 300 days of sunshine, great beaches and an excellent university.

“I’ve really enjoyed the collaborative nature of USC’s MBA program,” he said.

“It is a good, supportive learning environment, one where you can contribute and challenge, where the students are seen as having a valuable contribution to make.”

More information on the Silicon Coast can be found on Startup Weekend Sunshine Coast’s Facebook page.

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