16 June 2014
Twenty-four University of the Sunshine Coast students will study in the Indo-Pacific region after receiving funding under the Federal Government’s New Colombo Plan (NCP).
The NCP aims to increase knowledge of the Indo-Pacific region in Australia and strengthen people-to-people and institutional relationships through study and internships by undergraduate students.
Under the NCP, the USC students will undertake study tours in Hong Kong and Indonesia during 2014 and 2015.
USC’s Head of School of Communication Associate Professor Rod McCulloch said participants would return to the University with a wealth of current knowledge.
“They will develop a global perspective which will inform their ongoing studies and provide them with a unique experience base for their careers,” he said.
“I will take six students to Hong Kong to visit a number of the most influential advertising, creative and media agencies in Asia and the world.
“The itinerary reflects a cross-section of the industry’s key players – large multi-national and smaller agency groups with expertise in all forms of communication and with a particular focus on digital and social media.
“We will meet with national and international advertising industry representative organisations, including from the International Advertising Association in China.”
Twelve USC Indonesian language students will travel to the University of Mataram in Lombok to undertake an intensive, in-country language and cultural program as part of the Regional Universities Indonesian Language Initiative.
A further six USC students will travel to Indonesia to participate in a range of programs:
“The notion of a study tour is now entrenching itself as an annual occurrence within USC’s School of Communication,” Dr McCulloch said.