Content
Study in Communication and Design
USC offers a broad range of undergraduate, postgraduate and research degrees in communication and design, which focus on the exciting fields of journalism, graphic design, public relations and creative writing.
As advances in technology drive plenty of changes in the field of communication and design, University of the Sunshine Coast graduates are likely to find themselves on the threshold of a brave new world.
As the newspaper industry grapples with the decline of print products and a surge in online content, the future presents new opportunities for journalism graduates to develop a range of skills across various platforms.
Writing well and being able to contribute to an online news environment through video journalism, photography, sound recording and multimedia production are now essential skills.
Internships with local media companies are a great way for USC’s Bachelor of Journalism students to get hands-on experience and their foot in the door. USC also has an on-campus television studio for students to develop their broadcast journalism skills.
One of the fields that has defied the global economic downturn is public relations.
The industry body, Public Relations Institute of Australia, predicts that PR will thrive on the swift advances in social media and media technology as they provide an opportunity to get straight to target markets.
As with journalism, Bachelor of Public Relations graduates who have expert skills in social media will be highly sought after.
A Bachelor of Communication is a program for students with a broad interest in professional writing, public relations, journalism, creative writing, publishing and creative advertising.
Work experience opportunities in local communications industries are a highlight of the degree and help to open doors for graduates in a range of creative industries such as event management, corporate communication, public relations and web editing.
There are also plenty of exciting opportunities for design graduates in 3D design, animation, multimedia design and development, packaging, publishing, graphic and web design, visual communication, interpretive design and advertising.
Exhibitions of design students’ works are held in the USC Art Gallery twice a year.
Writing is a passion for many undergraduates and postgraduates and USC has it covered.
With a Bachelor in Creative Writing, students have the chance to learn from experienced and published writers such as award-winning author Dr Gary Crew.
Creative writing also offers excellent research opportunities in a range of genres which include the production of a fictional work and an exegesis.
More information