CMN224 Advertising Campaigns

Accessibility links

CMN224 Advertising Campaigns

Breadcrumbs

This course maintains the emphasis on persuasive technique and creative strategy found in CMN226 and CMN248 Advertising Campaigns takes the form of a supervised practice in which students, through teamwork and a reflective analysis, integrate their understanding of theory and practice and its implementation into real world projects. The course will refine and enhance your understanding of the advertising process and demonstrate how to produce a complete advertising campaign. This involves client contact, group work and formal presentations.

Other information

Semester of offer: *
  • Sunshine Coast: Semester 2
Units:
12.00
EFTSL:
0.125
Student contribution band:
Band 1
Census date:
Academic Calendar

* Semester of offer is subject to change.

Course outline

CMN224 Course Outline Semester 2, 2019 (PDF 189KB)

Students enrolled in this course should check the course Blackboard site to ensure that they are accessing the most recent approved version of the course outline.

Back to top

Pro tip: To search, just start typing - at any time, on any page.

Searching {{ model.SearchType }} for returned more than {{ model.MaxResults }} results.
The top {{ model.MaxResults }} of {{ model.TotalItems }} are shown below.

Searching {{ model.SearchType }} for returned {{ model.TotalItems }} results.

Searching {{ model.SearchType }} for returned no results.