EMB766 Business Model Development

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EMB766 Business Model Development

Breadcrumbs

You will develop a business model for your innovation concept, applying lean start-up principles to enhance the feasibility and viability of your business opportunity. You will refine your business concept through action research, and develop a business model to fit your target audience’s behaviour. This action-focused lean-start-up process forms the foundation of developing your innovation or new venture. Topics include business model refinement, customer development, feasibility analysis, new venture team dynamics, intellectual property decisions and new venture funding.

Other information

Prerequisite:
Enrolled in Program BU791
Antirequisite:
MBA716 or MGT711
Semester of offer*:
  • Sunshine Coast: Session 7
Units:
6.00
EFTSL:
0.0625
Student contribution band:
Band 3
Census date:
Academic Calendar

* Semester of offer is subject to change.

Course outline

EMB766 Course Outline session 7, 2019 (PDF 187KB)

Students enrolled in this course should check the course Blackboard site to ensure that they are accessing the most recent approved version of the course outline.

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