CMN252 Public Relations Writing

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CMN252 Public Relations Writing

Breadcrumbs

Public Relations Writing introduces you to a range of professional and social communication writing methods and techniques. The course offers rhetorical, source-media and media-user theories as ethical context to developing skills necessary for public relations practice. You will analyse emerging multi-media platforms, online social narratives and interactive audiences and design communication strategies and tactics to engage with and write for targeted audiences via relevant media outlets. In addition, you will collect a portfolio of your own work which will later serve as a valuable resource.

Other information

Corequisite:
CMN120
Semester of offer: *
  • Sippy Downs: Semester 2
Units:
12.00
EFTSL:
0.125
Student contribution band:
Band 3
Tuition fee:
Law, Accounting, Administration, Economics, Commerce:
Census date:
Academic Calendar
Class Timetable:
View class timetables for this course

* Semester of offer is subject to change.

Course outline

CMN252 Course Outline Semester 2, 2017 (PDF 504KB) Students enrolled in this course should check the course Blackboard site to ensure that they are accessing the most recent approved version of the course outline.

For PDF documents you must have the free Adobe Acrobat Reader, which can be downloaded from the Adobe Download page.

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