This Bachelor of Business - Marketing major Study Plan is for students commencing in the current semester at USC Fraser Coast.
USC Fraser Coast students please note:
- Not all courses are offered at Fraser Coast each semester.
- Elective options for a semester will be visible on release of the timetable for the relevant semester. Only the current semester Class Timetable is available at this point in time. Please contact Student Central Fraser Coast for additional support.
- For detailed course information (including requisites), refer to individual course descriptions.
- Year 2 courses will be offered at Fraser Coast from 2018
- Year 3 courses will be offered at Fraser Coast from 2019
Year 1
Semester 2
COR109 Communication and Thought
BUS101 Business Analytics
BUS106 Accounting for Business
BUS108 Introduction to Informatics
Semester 1
BUS102 Introduction to Economics
BUS104 Introduction to Management
BUS105 Introduction to Marketing
PLUS select 1 elective course from either faculty (search Class Timetable). A wider range of elective options can be studied at Sippy Downs campus from Arts, Business and Law or Science, Health, Education and Engineering.
Year
Year 2 courses will be offered at Fraser Coast from 2018
Semester 2
MKG220 Marketing Communication
MKG222 Marketing of Social Causes
PLUS select 1 elective course from the School of Business (search Class Timetable). A wider range of elective options can be studied at Sippy Downs campus from School of Business.
PLUS select 1 developing and graduate level (200 / 300 coded) elective course from either faculty (search Class Timetable). A wider range of elective options can be studied at Sippy Downs campus from Arts, Business and Law or Science, Health, Education and Engineering.
Semester 1
BUS203 Business Law and Ethics
MKG210 Consumer Behaviour
MKG211 Services Marketing
PLUS select 1 elective course from the School of Business (search Class Timetable). A wider range of elective options can be studied at Sippy Downs campus from School of Business.
Year 3
Year 2 courses will be offered at Fraser Coast from 2019
Semester 2
BUS320 Corporate Governance and Social Responsibility
MKG324 Contemporary and Emerging Marketing Perspectives
PLUS select either 1 course from:
MKG221 Sport and Event Marketing
MKG321 Marketing Research Project
OR select 1 developing and graduate level (200 / 300 coded) elective course from either faculty (search Class Timetable). A wider range of elective options can be studied at Sippy Downs campus from Arts, Business and Law or Science, Health, Education and Engineering.
PLUS select 1 developing and graduate level (200 / 300 coded) elective course from either faculty (search Class Timetable). A wider range of elective options can be studied at Sippy Downs campus from Arts, Business and Law or Science, Health, Education and Engineering.
Semester 1
MKG322 Brand Management
PLUS select either 1 course from:
IBS310 International Marketing
MKG212 Food Marketing
OR select 1 developing and graduate level (200 / 300 coded) elective course from either faculty (search Class Timetable). A wider range of elective options can be studied at Sippy Downs campus from Arts, Business and Law or Science, Health, Education and Engineering.
PLUS select 2 developing and graduate level (200 / 300 coded) elective courses from either faculty (search Class Timetable). A wider range of elective options can be studied at Sippy Downs campus from Arts, Business and Law or Science, Health, Education and Engineering.
If you have not yet successfully completed MKG221 Sport and Event Marketing or MKG321 Marketing Research Project you must complete either IBS310 International Marketing or MKG212 Food Marketing.