Associate Professor Anna Potter - University of the Sunshine Coast, Queensland, Australia

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Associate Professor Anna Potter

PhD Qld., MA Qld.UT, BA(Hons) Manc.

  • Deputy Head of School (Research), School of Creative Industries
  • Associate Professor, Creative Industries
+61 7 5430 2846
Office location
DG.19A, Building D, USC Sunshine Coast
Sunshine Coast
Associate Professor Anna Potter

Associate Professor Anna Potter is a researcher focusing on children’s screen production cultures and distribution networks, and media and communication policy. She is the author of Creativity, Culture, and Commerce: Producing Australian Children’s Television with Public Value (Intellect, 2015) and Creativity Rebooted: Producing Children’s Television In the On-Demand Age (Intellect, in press), and multiple journal article and book chapters.

As part of her recent ARC Discovery Early Career Researcher Award (2016-18) Anna studied the rapid evolution of production territories and markets for children's television opened up by media globalisation, and the impact of digitisation and internet-distribution on children’s media industries, and producers’ creative practice. Prior to becoming a researcher, Anna worked as a media practitioner in the UK pay-TV industry. In 2017 Anna established the biennial Children’s Media Symposium, a hybrid industry/academic event for children’s media researchers and practitioners. She is an Adjunct Senior Research Fellow at the University of Queensland and is on the board of the journal Media International Australia.

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Professional memberships

  • Australia and New Zealand Communication Association (ANZCA)
  • International Association for Media and Communication Research (IAMCR)

Awards and Fellowships

  • 2015-18 ARC DECRA Fellowship
  • 2013 Dean's Award for Research Higher Degree Excellence, University of Queensland
  • 2009 Australian Learning and Teaching Council Citation for Outstanding Contributions to Student Learning

Research grants

Project name Investigators Funding body Year
Australian Research Council DECRA Fellowship for the project “International Transformations in Children’s Television 2013-18” Dr Anna Potter ARC (A$373,000) 2016-18

Key recent research publications

  • Potter, Anna. (2020), Producing Children's Television in the On Demand Age, Intellect, Bristol.
  • Potter, Anna. (2020), 'Globalising the local in children's television for the post network era: how Disney+ and BBC Studios helped Bluey the Australian cattle dog jump the national fence', International Journal of Cultural Studies, in press.
  • Potter, Anna and Steemers, Jeanette (2020). 'Transforming Markets for Children's Television' in The Routledge Companion to Global Television, (ed) Shawn Shimpach, Routledge, New York.

Research areas

  • children's television
  • cultural policy
  • production studies
  • media globalisation

Teaching areas

  • Screen Media

Associate Professor Anna Potter's specialist areas of knowledge include: communication, children's television programming, media globalisation, media policy, international trade in audiovisual products

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In the news

USC Newsroom
USC Senior Lecturer Dr Anna Potter
Oscar winner at USC children’s media symposium
22 November 2017

Oscar-winning illustrator Shaun Tan and renowned children’s author and USC Professor of Creative Writing Gary Crew will be among the drawcards for this Saturday’s sessions of the Children’s Media Symposium starting at USC Sunshine Coast on Friday (24 November).

Netflix, Ch7 and CBBC series 'Bottersnikes and Gumbles'. Image credit: Cheeky Little & Mighty Nice
USC conference draws experts in Australian children’s media
2 November 2017

A three-day Children’s Media Symposium at USC Sunshine Coast from 24-26 November is attracting some of Australia’s leading stars of popular children’s television, internet and books.