Bachelor of Arts (Communication)

• Program Overview
• Career Outcomes
• Professional Membership
• Program Structure
• Program Requirements and Notes

Program Overview

The Bachelor of Arts (Communication) program prepares you for creative work in a digital world.

This program is designed with industry and taught by industry, giving you the professional skills required to succeed in the competitive communication and information industries. As a Communication student, you will undertake studies in professional writing, creative writing, public relations, screen studies, journalism, publishing and advertising.

The degree offers a balanced mix of theory, analysis and professional experience. The first year of your degree gives you foundation skills in communication and media studies. In second year, you begin your specialised strands in professional communication, public relations, creative writing and journalism.

In the final year, you may undertake work experience in local media industries and complete individual or small group production workshops.

Students completing a Bachelor of Arts (Communication) can obtain a major in Communication Studies, Public Relations, Creative Writing or Journalism.

Career Outcomes

Knowledge and skills acquired through the Bachelor of Arts (Communication) are transferable across many sectors such as government, education, the arts, commerce, and industry. Depending on minor and majors chosen, opportunities exist in:

• advertising
• creative writing
• journalism
• film and television writing
• media research
• professional writing
• public relations
• tourism
• website editing

Professional Membership

Graduates may become members/associate members of various Australian professional bodies depending on their study specialisations.

Program Structure

Core Courses

Code	Units	Title
2 required courses:
COR109	12	Communication and Thought
COR110	12	Innovation, Creativity and Entrepreneurship*

Introductory Courses

Code	Units	Title
2 required courses:
CMN100	12	Critical Reasoning
CMN110	12	Australian Media Industries: Introduction to Communication Studies
Plus - choose 2 courses from:
AUS100	12	Australian Spaces: Images of the Urban
AUS110	12	Sport and Leisure Issues
AUS120	12	The TeXt Files: An Introduction to Cultural Studies
AUS130	12	Gizmo: A Social History of Technology
ENP100	12	Environment and Society
INT100	12	International Politics: An Australian Perspective
INT140	12	An Introduction to Australian Politics: The Makings of a Republic?
SCS100	12	Knowledge, Power and Society
SCS110	12	Society, Culture and Social Change

Advanced Courses

Choose at least 12 advanced level courses from Communication Studies.

Note: Two of the following courses may also be counted towards the 12 advanced courses:

Code	Units	Title
AUS211	12	Eve of Destruction: War Propaganda of the Twentieth Century
AUS222	12	Sports Media
AUS245	12	Died Young: How Australians Create Heroes
AUS285	12	Wonderworlds
AUS290	12	Upfront: A History of Live Performance in Australia
ENP240	12	Interpretation: Environment, Heritage and Tourism
INT270	12	Politics and the Media

Elective Courses

Choose 6 courses from any Faculty (Arts and Social Sciences, Business or Science)

Program Requirements and Notes

1. No more than 10 introductory level courses are to be completed, including Core Courses, in the BA(Comm).

2. No courses may be counted towards more than one major or minor.

3. A maximum of 6 Business or Science courses (72 units) can be included in the BA(Comm).

4. The electives can be used to complete an additional major or minor to supplement the required major.

5. Introductory courses listed in the BA(Comm) program structure may count towards some majors and minors.

6. An introductory level course has a number less than 200 in its course code. An advanced level course has a number greater than 200 and less than 400 in its course code.

7. Refer to the Academic Rules.

8. Refer to Explanation of Terms.

* Subject to final approval.

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