Event Management is an exciting and rapidly expanding field of interest. This course is built upon an understanding of the base body of knowledge, theory and methodology that underpins modern event management. The course uses case studies to provide a contemporary context for examining best practice in event management. This course provides a succinct overview of event management activities with a particular accent on tourism and corporate events such as conferences, trade exhibitions and product launches. Candidates taking this course should be able to blend creative instincts with a project management commercial outcome orientation.

Course detail

Prerequisite

Enrolled in Program BU791

Antirequisite

MBA718

Semester of offer Subject to change

Not currently offered

Units

6.00

Student contribution band

Band 4B

Tuition fee

1A: Executive Master of Business Administration (EMBA)

Census date

Academic Calendar

Class timetable

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Course outline

View the current course outline for this course

Students enrolled in this course should check the course Canvas site to ensure that they are accessing the most recent approved version of the course outline.