IBS310 International Marketing - University of the Sunshine Coast, Queensland, Australia

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IBS310 International Marketing

In this digital age, even a small business can market internationally. However, regardless of business size and technical innovation, successful international marketing requires a strong understanding in the many aspects of marketing to a different country. In this course, you will gain theoretical and practical experience in researching and developing a new international marketing plan for a real client situation.

Course detail

Prerequisite
BUS105
Semester of offer Subject to change
  • Sunshine Coast: Semester 1
  • South Bank: Semester 1
Units
12.00
EFTSL
0.125
Student contribution band
Band 3
Tuition fee
Law, Accounting, Administration, Economics, Commerce:
Census date
Academic Calendar
Class timetable
View class timetables for this course

Course outline

IBS310 Course Outline Semester 1, 2020 (PDF 270KB)

Students enrolled in this course should check the course Blackboard site to ensure that they are accessing the most recent approved version of the course outline.