EMB776 Creating and delivering marketing value | UniSC | University of the Sunshine Coast, Queensland, Australia

Accessibility links

EMB776 Creating and delivering marketing value

The aim of this course is to understand the role of creativity in strategic marketing and explore the concepts of collaboration with both consumers and partners in the value and supply chains. The emphasis here will be on competitive advantage through unique value propositions and positive sum competition.

Course detail

EMB752 and enrolled in Program BU791
MBA726 or MKG701
Semester of offer Subject to change
  • Sunshine Coast: Not Currently Offered
Tuition fee
1A:Executive Master of Business Administration (EMBA)
Census date
Academic Calendar
Class timetable
View class timetables for this course

Course outline

View the current course outline for this course

Students enrolled in this course should check the course Canvas site to ensure that they are accessing the most recent approved version of the course outline.